Simon Stanford

Managing Director & Co‑founder

Simon has over 20 years' experience in the music and entertainments industry. His job in a record shop led him to working first for Universal, and then Virgin in sales and marketing. Leaving to set up the UK's largest direct marketing agency specialising in the entertainment sector, he later founded Upfront with Gary Davies.

Simon specialises in developing new and existing businesses within Upfront's brands and entertainment sector. His entertainment industry contacts and experience give Upfront's clients unrivalled access to talent and content for their brand marketing and promotions.