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Phones 4u - Project Upgrade

29 July 2013

Upfront are delighted to be part of Phones 4u's 'Project Upgrade' - a campaign to promote upgrading not only your phone, but all aspects of your life! 

It's being executed across various social media channels and backed up by a television advertising campaign so why not check it out at #projectupgrade

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Nestlé Fitness Dance Like A Popstar feat. Deanne Berry

28 May 2013

Upfront has teamed up with choreographer-to-the-stars Deanne Berry and Nestlé Fitness cereal to present the 2013 Popstar dance workouts. 

With a 'dance like a popstar' theme, who better to front the campaign than the star of the Erik Prydz video 'Call on me'...? With over 30m hits on YouTube, Deanne is a perfect match for the target demographic - instantly recognisable to the masses and immensely credible!

The global launch is happening now, as part of the Nestlé Fitness: Flat Belly Programme. 

 



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Upfront's Predictions for 2013

17 January 2013

Modern Marketing & Media magazine 

The Drum 

gazed into Matt Jagger's crystal ball in question of what lies in the year ahead for brand marketing trends.

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